UGC NET/JRF EXAM, Mass Communication & Journalism, March-2023*

Total Questions: 100

71. Match List-I with List-II:

List-I (Theory)	List-II (Theorist)
(a) Cognitive Dissonance Theory	I. Karl Hovland
(b) Attitude Change Theory	II. Lazarsfeld
(c) Semiotic Theory	III. L.A. Festinger
(d) Limited Media Effects	IV. Charles Sander Peirce

Choose the correct answer from the options given below:

	(a)	(b)	(c)	(d)
A.	III	IV	I	II
B.	IV	III	I	II
C.	III	I	IV	II
D.	IV	II	III	I

Correct Answer: C.

Solution:Cognitive Dissonance Theory was proposed by L.A. Festinger (III), Attitude Change Theory by Karl Hovland (I), Semiotic Theory by Charles Sander Peirce (IV), and Limited Media Effects by Lazarsfeld (II)).

These theories play a critical role in understanding human communication behaviours and the influence of media.

72. Match List-I with List-II:

List-I (Model)	List-II (Name of the Presenter)
(a) S-M-C-R Model	I. Barlund
(b) Transactional Model	II. David Berlo
(c) Reinforcing Spirals Model	III. Daniel Lear
(d) Development Model	IV. Michael D Slater

Choose the correct answer from the options given below:

	(a)	(b)	(c)	(d)
A.	II	IV	I	III
B.	II	I	IV	II
C.	IV	II	III	I
D.	IV	III	I	II

Correct Answer: E. *

73. Video production equipments:

(a) Dolly
(b) Audio Mixer
(c) Group Shot
(d) Boom Pole
(e) Voice over

Choose the correct answer from the options given below:

A. (a), (b), (c) only
B. (a), (b), (d) only
C. (b), (c), (e) only
D. (c), (d), (e) only

Correct Answer: B. (a), (b), (d) only

Solution:Dolly, Audio Mixer, and Boom Pole (a, b, d) are all equipment used in video production). A dolly is a wheeled platform used for moving a camera, an audio mixer is used for sound control, and a boom pole is used to position a microphone close to the actors.

74. Match List-I with List-II:

List-I (Films)	List-II (Director)
(a) Mother India	I. Satyajit Ray
(b) Pather Panchali	II. Raj Kapoor
(c) Sholay	III. Mehboob Khan
(d) Awara	IV. N.N. Sippy

Choose the correct answer from the options given below:

	(a)	(b)	(c)	(d)
A.	III	II	IV	I
B.	II	IV	I	III
C.	II	III	IV	I
D.	III	I	IV	II

Correct Answer: D.

Solution:Mother India was directed by Mehboob Khan (III), Pather Panchali by Satyajit Ray (I), Sholay by N.N. Sippy (IV), and Awara by Raj Kapoor (II)). Each of these films is notable in Indian cinema, and their directors have made significant contributions to the industry.

75. Match List-I with List-II:

List-I (Books)	List-II (Author)
(a) Handbook of Public Relations	I. Mark Tully
(b) The Heart of India	II. Daniel Learner
(c) India Then and Now	III. Philip Lessely
(d) The Passing of Traditional Society	IV. Veer Sanghvi

Choose the correct answer from the options given below:

	(a)	(b)	(c)	(d)
A.	III	IV	I	II
B.	II	IV	I	III
C.	II	I	III	IV
D.	III	I	IV	II

Correct Answer: D.

Solution:The correct match between the books and their authors is as follows: Handbook of Public Relations is authored by Philip Lessely (III), The Heart of India by Mark Tully (I), India Then and Now by Veer Sanghvi (IV), and The Passing of Traditional Society by Daniel Learner (II).

These authors have made significant contributions to understanding India and its societal changes, and the field of public relations, respectively.

76. Correct the sequence of Public Relations process:

(a) Action
(c) Communication
(b) Research
(d) Evaluation

Choose the correct answer from the options given below:

A. (b), (a), (c), (d)
B. (a), (b), (c), (d)
C. (c), (a), (b), (d)
D. (b), (d), (a), (c)

Correct Answer: A. (b), (a), (c), (d)

Solution:Research (b), Action (a), Communication (c), Evaluation (d)) is the correct sequence of the Public Relations process. Initially, research is conducted to understand the situation, followed by strategizing and taking actions.

Communication is then executed based on the strategies, followed by evaluation to measure the effectiveness of the PR campaign.

77. Arrange chronology of Radio programmes from All India Radio.

(a) First National Programme of Music
(b) Introduction of phone-in-programme
(c) Mann ki Baat
(d) Kisan Vani
(e) First News Bulletin

Choose the correct answer from the options given below:

A. (e), (b), (a), (c), (d)
B. (a), (e), (b), (d), (c)
C. (e), (a), (b), (d), (с)
D. (a), (e), (d), (b), (c)

Correct Answer: C. (e), (a), (b), (d), (с)

Solution:First News Bulleting (e), First National Programme of Music (a), Introduction of phone-in-programme (b), Kisan Vani (d), Mann ki Baat (c)) is the correct chronological order of radio programs from All India Radio.

All India Radio has a long history of offering a variety of radio programs to its audience, with each program introducing new elements of radio broadcasting.

78. Correct the sequence chronologically:

(a) The Official Secrets Act
(b) The Press and Registration of Books Act
(c) The Right to Information Act
(d) The Contempt of Court Act
(e) The Prasar Bharati Act

Choose the correct answer from the options given below:

A. (a), (b), (c), (d), (e)
B. (b), (a), (d), (e), (c)
C. (c), (a), (b), (d), (e)
D. (e), (a), (b), (c), (d)

Correct Answer: B. (b), (a), (d), (e), (c)

Solution:The Press and Registration of Books Act (b), The Official Secrets Act (a), The Contempt of Court Act (d), The Prasar Bharati Act (e), The Right to Information Act (c) is the correct chronological order of these legislations. Each of these acts have significantly shaped the media and communication environment in India.

79. Identify the chronological order of International News Agency.

(a) Xinhua
(b) UPI
(c) TASS
(d) Reuters
(e) AP

Choose the correct answer from the options given below:

A. (e), (c), (d), (b), (a)
B. (d), (c), (b), (a), (e)
C. (d), (a), (b), (c), (e)
D. (e), (d), (c), (b), (a)

Correct Answer: D. (e), (d), (c), (b), (a)

Solution:The chronological order of the establishment of the international news agencies is: AP (Associated Press) in 1846 (e), Reuters in 1851 (d), TASS (Telegraph Agency of the Soviet Union) in 1904 (c),

UPI (United Press International) in 1907 (b), and Xinhua in 1931 (a). This order reflects the development of international news coverage, beginning in the West and spreading globally.

80. Identify the chronological order of the communication theory.

(a) Two Step Communication Theory
(b) Semiotic Theory
(c) Normative Theory
(d) Public Opinion Theory
(e) Dependence Theory

Choose the correct answer from the options given below:

A. (b), (d), (c), (e), (a)
B. (d), (a), (e), (b), (c)
C. (e), (b), (d), (c), (a)
D. (b), (d), (a), (e), (c)

Correct Answer: D. (b), (d), (a), (e), (c)

Solution:Semiotic Theory (b), Public Opinion Theory (d), Two Step Communication Theory (a), Normative Theory (c), Dependence Theory (e) is the correct chronological order of development of these communication theories.

These theories have significantly shaped our understanding of the process of communication and its influence on society.